Highwire Whiskey

Highwire Whiskey is inspired by Charles Blondin, the most famous wire walker of the Victorian Era. On his first walk across Niagara Falls, he sat down on his cable and called for the Maid of the Mist to anchor beneath him. He cast down a line and hauled up a bottle whiskey. He took a swig and began to run after he passed the sagging center. The packaging design embodies the unique balance of precision and theater involved in wire walking.